Egt1 Task 3 - 751 Words

EGT-1 Task 3 Revised A. Summarize the four major pieces of legislation collectively known as the Antitrust laws. United States antitrust law is a collection of federal and state government laws, which regulates the conduct and organization of business corporations, generally to promote fair competition for the benefit of consumers. The four major pieces of legislation known as the Antitrust Laws include: The Sherman Act, The Clayton Antitrust Act, The Federal Trade Commission, and the Celler-Kefauver Act. The Sherman Act was created in 1890 had two major provisions which was to prohibit conspiracies to restrain trade and also to outlaw monopolization. In 1914 the Clayton Act was passed to expand off of the Sherman Act. The Clayton†¦show more content†¦Since monopolies have no competition they have complete control over pricing and production. (McConnell 195) C. Explain the major functions of the three primary federal and state regulatory commissions that govern industrial regulation. The Federal Energy Regulatory Commission or FERC (1930) is an independent agency that regulates the interstate transmission of natural gas, electricity, oil pipelines, and water-powered sites. FERC also reviews proposals to build liquefied natural gas (LNG) terminals and interstate natural gas pipelines as well as licensing hydro power projects.(2) The Federal Communication Commission or FCC (1934) regulates interstate and international communications by telephones, televisions, cable televisions, radios, telegraph, CB radios, and satellite in over 50 states. The FCC is directed by five commissioners who are appointed by the President of the United States and confirmed by the U.S Senate.(3) The State Public Utility Commissions is represented by NARUC which is responsible for utility services (electricity, gas telephones) in different states.(4) The reasoning behind the three is to control pricing so the public can benefit from the economies of scale that occur with monopolies and do so in a way that provides a fair return for those producers. Specifically, this intent is covered in the public interest theory of regulation which protects consumers from unfairShow MoreRelatedEGT1 Task 31850 Words   |  8 Pagesï » ¿WGU EGT1 Task 3 Student# In this essay I will discuss a few terms and how their relationships apply between regulation and market structures, as well as how regulation policies affect the market. A) There were 4 particular Antitrust Laws that were enacted with the primary purpose of protecting consumers, striving to achieve fair competition in the market place, and to achieve and allocate efficiency. The 4 Antitrust Laws that are major pieces of legislation are; The ShermanRead MoreEgt1 Task 3 Essay1094 Words   |  5 Pageselasticity of demand positive. v) On the other hand, with complementary goods such as hotdogs and hotdogs buns. If the price of hotdogs increase, then no one would by buns since both complementary making the cross elasticity of demand negative. 3) Discuss income elasticity as it pertains to inferior goods and to normal goods (sometimes also called superior goods). c) Income elasticity of demand measure change due to income only. If a person loses their job and in turn finds employmentRead MoreEgt1 Task 3 Essay1068 Words   |  5 PagesAnthony J. La Salata BS, Business Management 3/1/2012 Student I.D. #000254042 My Mentor: Nicole Sandburg Cell# 1(360)941-4062 Arlington, WA –PST A. Summarize the four major pieces of legislation collectively known as the Antitrust Laws. United States antitrust law is a collection of federal and state government laws, which regulates the conduct and organization of business corporations, generally to promote fair competition for the benefit of consumers. The main statute was the ShermanRead MoreEgt1 Task 11144 Words   |  5 PagesEGT1 Task: 309.1.1.05, 06 In business there are certain factors that have to be evaluated before a company can see if a profit has been made. To even get to the point where a profit will be made there has to be a product that is sold whether it is a tangible or an intangible product. There has to be something that the business is selling in order to make that profit. The amount of profit that is attained is the outcome of the total revenue minus the total cost. This will then show theRead MoreEGT1 Task31229 Words   |  5 Pagesï » ¿EGT1 Task 3 Bachelor of Science, Business Management Student ID: Mentor: The scope of this paper is to break down and define social regulation, industrial regulation, and natural monopolies by explaining how they have impacted society and why they exist. It is also the intent to summarize the Antitrust Laws, explain the major functions of the five primary federal regulatory commissions that govern social regulation, and identify three  main regulatory commissions of industrial regulationRead MoreEGT 1 Task 22192 Words   |  9 Pagesï » ¿Running head: EGT1 Task 2 EGT1 Task 2 Elasticity Western Governors University Element A: Elastic Demand, Inelastic Demand and Unit Demand Understanding the law of demand pertaining to the elasticity of demand with other things equal measures consumers’ responsiveness or sensitivity to change in price of a product. The measuring of the degree of change or percentage of change will result in either elastic, inelastic, or unit demand. Elastic demand or â€Å"elasticityRead MoreEgt12776 Words   |  12 PagesEGT1 Global Business Cross Cultural Differences in India Western Governors University India has become a global conduit for business as they have liberalized their economic policies over the past 20 years. Companies are flocking to India because of many factors, including, less expensive labor costs, increasing growth rate, and an abundance of a highly skilled workforce. These factors in addition to other advantages have substantially increased the number of United States businesses lookingRead MoreGreen Human Resource Practices : Barriers to implement Green HR Practices6100 Words   |  25 PagesLecturer GIFT University Gujranwala (Research Paper) Acknowledgement We start this research project with the Holy name of ALLAH ALMIGHTY, who bestowed us the ability potential to accomplish this task also gave us the command on this subject, which is impossible without ALLAH’s blessings. Than we thank our parents who always gave us support our respectable teachers specially our most respectable worthy teachers Mr. ABID AWAN and Mr. HASSAN

Legislation for Students in Special Education Programs Free Essays

Public jurisprudence 94-142 Part B of the Education of the Handicapped Act ( 1975 ) states that a free and appropriate public instruction must be provided for all kids with disablements in the United States ( those up to 5 old ages old may be excluded in some provinces ) . ( Hardman, A ; Drew, 2008 ) In 1974 amendments to ESEA and EHA were passed ( Public jurisprudence 93-380 ) in order to increase fiscal aid to provinces to supply services to kids with disablements. This jurisprudence besides included linguistic communication that informed school territories that federal assistance for plans for pupils with disablements would be dependent on provinces developing programs for adequate services for kids with disablements. We will write a custom essay sample on Legislation for Students in Special Education Programs or any similar topic only for you Order Now Finally, in 1975, The Landmark Education of All Handicapped Children Act ( EHA ) ; Public Law 94-124 ) was passed. This jurisprudence requires that all pupils have entree to liberate and allow public instruction that is provided in the least restrictive environment. Under Public Law 94-142, schools were required to supply service merely for kids of school age. But In 1986, public jurisprudence 99-457 was passed. This jurisprudence mandated particular instruction services for kids ages 3-5 and provided fiscal inducements to provinces to supply services for kids ages birth to 3. I can merely conceive of the troubles that schools had to face before PublicA jurisprudence 94-142 was passed. But even after 1975 kids with disablements who were non yet in schools ( ages 3-5 ) had no rights that support their educational demands either. It took eleven old ages for the jurisprudence to be revised. Hardman, M, A ; Drew, C. ( 2008 ) . Human exceptionality scool, community and household. Boston: Houghton Mifflin Company The American with Disabilities Act ( ADA ) Persons with disablements education Act ( IDEA ) Agencies for Students in Particular Education II. Students with Learning Disabilities Emotional/behavioral Disorders ( EBD ) Intellectual disablement Communication upsets Physical disablements III. The Individualized Education plan ( IEP ) The intent of IEP Who is involved? Developing the individualised instruction plan Developmentally appropriate pattern is instructional attack that uses course of study and larning environments consistent with the kid ‘s development degree. It uses more child-initiated acquisition by promoting kids to research their involvements through drama. It besides encourages household engagement. Age appropriate arrangement on the other manus is the arrangement of pick for all pupils with or without particular demands that are within chronologically age appropriate regular schoolrooms. Students with disabilities have the same environment as non-handicapped equals of similar age in order to better the quality of interactions in those environments. Inclusive preschool schoolrooms are designed to run into the demands of each kid. Classrooms are staffed by extremely trained professionals in both kid attention and particular instruction. In add-on, the schoolroom physical environment supports all of the users. The kids have all of their day-to-day activities together and th e kids are seen as persons and it is recognized that all kids are on a continuum of development. I believe the â€Å" Best Plan † depends upon the specific demands of the kid. Developmentally appropriate course of study should supply for all countries of a kid ‘s development ; physical, emotional, societal, lingual, and cognitive.The course of study should besides construct upon what kids already know and are able to make to consolidate their acquisition and to further their acquisition of new constructs and accomplishments. Integrated scenes have, in fact, been found to bring forth higher proportions, rates, and degrees of societal, cognitive, and lingual accomplishments in kids with disablements than unintegrated scenes. IV. Teacher ‘s Roles in the Classroom Particular instruction instructors compile, organize and keep good accurate records on each pupil and work straight with the pupil ‘s parents to guarantee that they are familiar with what is being taught. Since the particular instruction instructor needs to cognize whom to depend on for role- specific advice, he or she has the duty to organize the pupil ‘s individualised instruction plan by maintaining the line of communicating unfastened with each squad member. The General instruction instructor ‘s function is critical ; he or she provides support for pupils by repeating or lucubrating on the pupil ‘s verbal parts. The instructor assesses the general course of study and aids in finding appropriate positive behavioural intercessions and schemes for the pupil and provides services and plans alterations. Professionals who collaborate trust one another but coaction and audience will work in a school if, and merely if, the people involved are prepared for the func tions. Understand their specific functions, and know the ends for the procedure Working with Children with Special Needs Intensive instructions Adaptive instructions Inclusive instruction VII. Passage to adult life Passage Servicess are designed to be within a results-oriented procedure, that is focused on bettering the academic and functional accomplishment of the kid with a disablement to ease the kid ‘s motion from school to post-school activities, including post-secondary instruction, vocational instruction, integrated employment ( including supported employment ) , go oning and big instruction, grownup services, independent life, or community engagement. It is based on the single kid ‘s demands, taking into history the kid ‘s strengths, penchants, and involvements. The jurisprudence is really clear in saying that every effort must be made to guarantee that pupils take part meaningfully in their ain passage planning. IDEA ordinances require schools to affect the pupil in the planning procedure to the maximal extent possible, every bit good as to guarantee that the pupil ‘s penchants and involvements are considered in composing the ends and aims. The passage from school to adult life is a complex and dynamic procedure. Passage planning should stop with the transportation of support from the school to an grownup service bureau, entree to postsecondary instruction, or life as an independent grownup. ( Hardman, Drew, A ; Egan, 2008 ) Planing for pupil ‘s future requires the position of multiple people who are vested in the pupil ‘s life. IDEA 2004 requires that the planning squad include the parents ; at least one general instruction instructor ; the particular pedagogue who works with the pupil ; a representative of the school territory ; the school must besides ask for the pupil to go to the IEP/transition squad meeting and help the pupils in making his or her ends. What chances are available for pupils with disablements after they complete secondary school? Teachers, parents, households, and schools should go on to look for available community resources to assist pupils with disablements become more independent and passage from high school to the community. Many times there are authorities funded bureaus that have plans and services available for persons with transitional barriers. One of the bureaus that found to be helpful is The Job Accommodation Network ( JAN ) . It has an international toll-free consulting service that provides information about occupation adjustments and the employability of people with disablements. JAN besides provides information sing the Americans with Disabilities Act ( ADA ) . Another bureau is The National Collaborative on Workforce and Disability for Youth ( NCWD-Y ) . It offers proficient aid plans to assist the work force development community with issues that affect the employment of young person with disableme nts. The NCWD-Y besides seeks the aid of experts in disablement, instruction, employment and work force development issues to guarantee that young person with disablements are provide full entree to high quality services. Institutions of higher acquisition besides have different chances on their campuses for pupils with disablements. Postsecondary academies are one-day conferences-type events for high school juniors and seniors with a broad scope of disablements. Parents, instructors, passage specializers, and other high school staff are besides encouraged to go to. To to the full fix for the passage from school, pupils and parents must be educated about critical constituents of grownup services systems ; Self finding and societal accomplishments besides play a critical function in the successful passage from school to adult life. Students with disablements in the secondary school old ages need entree to societal activities in order to be successful in the community and the workplace. Competence in utilizing societal accomplishments will take to positive perceptual experiences of individuals with disablements in extended community scenes such as postsecondary instruction. How to cite Legislation for Students in Special Education Programs, Essay examples

Drawing On What You Have Learned About City Road Essay Paper Example For Students

Drawing On What You Have Learned About City Road Essay Paper Its a constant tension and imbalance of social order to meet the needs of both tourists and pedestrians. The numerous controlled crossings, although help pedestrians access their destination, in turn has an adverse effect for motorists accumulating traffic and increases social disorder between motorists and pedestrians as they fight for space among the road. Contrasting in comparison is that City Road has developed a better infrastructure for meeting the demands of both the motorists and pedestrians within the community. The most visible being the traffic islands; the purpose of that is to make it easier for people to cross the road (Rodney Barman, Material Lives, 2009, Scene l), Rodney also explains hove there are plenty of crossing points for pedestrians but that too many controlled crossings impact on traffic. Green Lanes is one of the longest roads in the capital. You can find a wide range of restaurants and shops. Similar to City Road because they are both extremely diverse and multicultural. This instantly establishes multiple identities. For example, on Green Lanes, youll find a little cafe ©, called Georges thats run by Greeks. On their menu, youll find a selection Of both Greek dishes and English dishes. This cafe © is a fascinating place because although it thrives Off Greek community, there is also British identity present. Georges also has scenic pictures of London landmarks on the wall, and the d ©cord makes it look like an English cafe ©, whilst maintaining the Greek sense to community. This can also be seen on City road in one of the restaurants there called the Mezzo Ulna. Owned by Info AY-Kelley, it contains an Arabic theme, whilst also honoring the Welsh heritage by including the Welsh dragon. Both restaurants have made more than one culture feel invited and welcome. Another inequality have observed on City Road and Green Lanes is how he impact of the arrival of franchises such as Testes have had on small, independent business, such as newsagents. In the Making Social Lives DVD, Lloyd Barker talks to one particular newsagents that has been established since 1930, now owned and run by Colic Butler. Although the arrival of Testes hasnt put him out of business, he does talk about the arrival of Spar roars ago, forcing one of his competitors to close their business, Comparing this to Green Lanes, found a difference in the impact of arrival of franchises. Decos opened an Express store amidst lots of grocers supplying Greek Produce. Test ¶s is a thriving, popular business, bringing in copious amounts of customers. Having a car park, advantages the company also, as this makes it easier for motorists to quickly stop off on the way to and from ivory. However, in a mostly Greek community, the local shops have survived, effortlessly relying on loyalty from customers and providing them with the same good quality products they can find back home in their native country. One thing Green Lanes does lack in the community is a leisure centre or sports hall, Theres a basketball court in one of the playgrounds, however, tit it being gated off, it seems to exclude people from going there. The people that tend to use it are groups of friends, potentially making others feel uncomfortable about using it. Deiced a similarity in City Roads Sports Club, John Closely is a coach here and he comments about the type of people that use the club; its quite daunting this big place where its all gated Off They want to play, they kick in and theyre like that looks private and expensive (Making Social Lives On City Road, 2009, scene 7). In conclusion, have shown that there are various inequalities within the immunity that can have a profound effect on soci al order and impact on the people and motorists.

Who Killed Jfk Essays - Lee Harvey Oswald, JFK, Warren Commission

Who Killed Jfk? Who Killed JFK? Who Killed JFK? You may ask why I say this, but its something you really need to know. If you believe that Lee Harvey Oswald killed him then you are taking part in probably the biggest government conspiracy known to man. This massive cover-up will last for years and probably violate every single law known to man. Well, when the people started to get suspicious about the mystery involving the murder, the government dispatched the Warren Commission to investigate and silence all doubts concerning the mystery around the murder of President Kennedy. The warren commission established a single bullet theory, which stated that two of President Kennedys wounds and all five of Governor Connallys were caused by the magic bullet, to back up all claims that Lee Oswald was the only person shooting at the president. In September 1964 the Warren Commission stated that they could find no credible evidence that there was a conspiracy. The Warren Commission also wanted the people to believe the fatal head shot that killed JFK was fired by Oswald. That means that the exit wound must be in the front of the head and the entrance wound in the back of the head. All of the eye witnesses, doctors, and nurses that saw the presidents head would of said that the exit of the bullet was in the back of the head, which means that there was another shooter who was in front of JFK. All of the real autopsy photographs of the presidents head showed that the exit wound was in the back of the head, hard proof that there was another shooter which means conspiracy. Lee Oswald had no apparent motive to murder President Kennedy. There is not a single known instance in Oswalds life where he expressed even a slight negative comment in reference to President Kennedy. Right after the shooting Patrolman Marion Baker headed straight to where he thought the shots came from, The Texas School Book Depository, 105 seconds after the first shot, when he reached the second floor cafeteria by stairs, he saw Oswald sitting down drinking a coke, after a positive check to see if Oswald worked there he headed up the back stairs on pursuit. While in jail the police interrogated Oswald for twelve straight hours and failed to keep any written, tape, or video record of the interrogation. Before Oswald had any chance to consult a lawyer he was killed by Jack Ruby when being transferred by police. Was Oswald a cover-up guy for the government to place blame on? According to Robert Groden since November 1963, there have more than 400 deaths of witnesses to the assignation of President Kennedy, witnesses to Lee Oswalds activities, Jack Rubys associates, those involved in the medical procedures at Parkland Hospital, and the autopsy at Bethesda Naval Hospital. The causes of these deaths are sometimes quite bazarre. Death by karate chop, gunshot, and slit throat are not exactly natural causes of death, yet many obvious murders were deemed natural. The most famous person to die was news reporter, Dorthy Kilagallen, who was the only person allowed to interview Jack Ruby in jail. She stated that she would fly to New Orleans and break this mystery wide open. On November 8,1963 she was found dead of a massive barbiturate overdose. Was this murder or not? Some people and groups who are possibly involved in the murder and cover-up are people at odds with JFK or who had something to gain over his death. One possibility are tyrannical and ego-centric head of FBI J. Edgar Hoover, who was also at war with JFK. Some others are several powerful factions of the CIA and the Anti-Castro Cuban community over the Bay of Pigs fiasco. So who really killed JFK, well no one really knows because the government buried all evidence deep within secret files for the protection of us. I believe that Oswald is innocent and just a cover-up man, and it was high powered government officials who had something to gain from his death. So who killed him, I will leave that to you. Social Issues

Paying For The Latest War In Iraq essays

Paying For The Latest War In Iraq essays At the onset of the latest war with Iraq, in the early spring of 2003, it was already certain that the cost for the war alone would be staggering. The cost of the first Persian Gulf War (1990-1991) was somewhere in the area of sixty one billion dollars (International Security Studies Commission). On the 7th of September, 2003, President George W. Bush, backed by the White House, made a request to congress that would allow for an additional $87 billion in spending for the continuing occupation and reconstruction of the countries of Iraq and Afghanistan. This comes following the $65 billion that the White House recently received for its activities in Iraq in 2003. Of the $87 billion, the White House says that $66 billion would go towards military operation, while the remaining $21 billion would be used in the reconstruction of both Iraq and Afghanistan. We can now see, that what once was labeled a Quick Yield investment in the reconstruction of Iraq has become a heavy burden for American taxpayers. One very big debate about the money for the restoration and rebuilding of Iraq is whether it should be a grant or a loan. This is the task undertaken by Appropriations Chairman Ted Stevens and his committee, who in turn accepted the presidents full package. More than a dozen senators led by republican Pete Domenici and democrat Dianne Feinstein, worked on plans which would shift some of the burden of the reconstruction plan from American taxpayers to the Iraqi people (Stone- USA Today Oct. 1). Bush administration officials have admitted that the $21 billion will fall short of the estimated $50-100 billion required for Iraqi reconstruction o ver the next few years (Weisman -New York Times Oct. 8). The Bush administration has admitted that its initial claims that Iraqs oil revenues would be able to cover the huge costs of reconstruction were greatly overstated. United States officials project Iraqi oil revenues ...

Definition and Discussion of Feminist Rhetoric

Definition and Discussion of Feminist Rhetoric Feminist rhetoric is the study and practice of feminist discourses in public and private life. In content, says Karlyn Kohrs Campbell*, feminist rhetoric drew its premises from a radical analysis of patriarchy, which identified the man-made world as one built on the oppression of women...In addition, it incorporates a style of communication known as consciousness-raising (Encyclopedia of Rhetoric and Composition, 1996). See Examples and Observations below. Also, the following readings provide examples and related concepts: Seneca Falls ResolutionsLanguage and Gender StudiesSusan B. Anthony and the struggle for womens right to voteRogerian Argument Examples and Observations The following examples and observations consider feminist rhetoric through different lenses, offering more contexts for understanding. Evolution of Feminist Rhetoric In the 1980s, feminist rhetoric scholars began making three moves: writing women into the history of rhetoric, writing feminist issues into theories of rhetoric, and writing feminist perspectives into rhetorical criticism. Initially, these scholars drew on feminist scholarship from other disciplines...Once inspired, however, feminist rhetoric scholars began writing scholarship from the site of rhetoric and composition... In the midst of this scholarly activity, intersections of rhetoric and feminist studies have been institutionalized within rhetoric and composition studies, thanks largely to the work of the Coalition of Women Scholars in the History of Rhetoric and Composition, which was organized by Winifred Horner, Jan Swearingen, Nan Johnson, Marjorie Curry Woods, and Kathleen Welch in 1988-1989 and was carried on by scholars such as Andrea Lunsford, Jackie Royster, Cheryl Glenn, and Shirley Logan. In 1996, the first edition of the coalitions newsletter, Peitho, was published by [Susan] Jarratt. Source: Krista Ratcliffe, The Twentieth and Twenty-First Centuries. The Present State of Scholarship in the History of Rhetoric: A Twenty-First Century Guide, ed. by Lynà ©e Lewis Gaillet with Winifred Bryan Horner. University of Missouri Press, 2010 Rereading the Sophists We see a more community-based social version of feminist ethics in Susan Jarratts Rereading the Sophists. Jarratt views sophistic rhetoric as a feminist rhetoric and one with significant ethical implications. The sophists believed that law and truth derived from nomoi, local habits or customs that could change from city to city, region to region. The philosophers in the Platonic tradition, of course, challenged this sort of relativism, insisting on the ideal of Truth (logos, universal laws that would be acommunal). Source: James E. Porter, Rhetorical Ethics and Internetworked Writing. Ablex, 1998 Reopening the Rhetorical Canon The feminist rhetorical canon has been guided by two primary methodologies. One is feminist rhetorical recovery of previously ignored or unknown women rhetors. The other is theorizing of womens rhetorics, or what some have called gendered analysis, which involve developing a rhetorical concept or approach that accounts for rhetors who are excluded from traditional rhetoric. Source: K.J. Rawson, Queering Feminist Rhetorical Canonization. Rhetorica in Motion: Feminist Rhetorical Methods Methodologies, ed. by Eileen E. Schell and K.J. Rawson. University of Pittsburgh Press, 2010 [F]eminist rhetoric frequently occurs away from the platforms and statehouses of government. Feminist scholarship in rhetorical studies, as Bonnie Dow reminds us, must turn its attention to the variety of contexts in which feminist struggle occurs. Source: Anne Teresa Demo, The Guerrilla Girls Comic Politics of Subversion. Visual Rhetoric: A Reader in Communication and American Culture, ed. by Lester C. Olson, Cara A. Finnegan, and Diane S. Hope. Sage, 2008 A Feminist Rhetoric of Motives A feminist rhetoric of motives can recover the voices and philosophies of women in classical antiquity by restoring to feminine traits and voices the honor of a tradition (see [Marilyn] Skinner) and by granting them the human quality of agency (see, e.g., [Judith] Hughes). [James L.] Kinneavy wants to recover the positive aspects of persuasion under the heading of the audiences volition, free will, and assent, and is successful in this enterprise by borrowing for pisteuein [belief] elements gleaned from scanning forward into Christian pistis. The feminine aspects of persuading that have been denigrated as seduction can be similarly rescued through an examination of the close ties among emotion, love, adhesion, and persuasion in the pre-Socratic lexicon. Source: C. Jan Swearingen, Pistis, Expression, and Belief. A Rhetoric of Doing: Essays on Written Discourse in Honor of James L. Kinneavy, ed. by Stephen P. Witte, Neil Nakadate, and Roger D. Cherry. Southern Illinois University Press, 1992

Strategic Management in Action Assignment Example | Topics and Well Written Essays - 2750 words

Strategic Management in Action - Assignment Example Introduction Technology sector in the US includes more than 140,000 companies with combined annual revenue of about $900 billion. AT&T, IBM, Intel, Adobe, Apple, and Microsoft are the major companies (US Technolgy Sector Analysis, 2010). â€Å"Industry concentration is high in many segments with the largest 50 participants generating more than 60% of the segment revenue† (US Technolgy Sector Analysis, 2010). Scientific discoveries and new product developments form the basis of profitability in this industry. Both large and small companies can compete successfully – the mammoths have access to capital and marketing and the miniatures have domain-specific expertise. In the period Aug-10 to Jan-11, the Application Software industry has been on a bullish trend before being thrust into a bearish mode in the wake of the European sovereign debt crisis. The history of Apple begins in 1976 when Stephen Gary Wozniak and Steven Paul Jobs began working on the Apple I. When the design was finished Wozniak and Job’s tried to sell it to Hewlett Packard but there was no interest in the Apple I. By April 1976 Ron Wayne had joined Jobs and Wozniak and designed the first Apple logo. Wayne sees the financial risk being too high and resigns. In 1977 Apple becomes incorporated and in 1979 the Apple II is introduced. At this time development began on Apple’s first business computer, the Lisa. In 1980 Apple went public and by 1983 Apple had become the fastest growing company in history. Flash forward to 1998 when the iMac is announced and releases, it becomes the fastest selling PC in history. May 19th, 2001 Apple opens its first retail store in Los Angeles and Washington DC, followed by the introduction of the iPod in October (TAM, 2010). Among Apple’s long list of products include the iPad, iPhone, iPod, iTunes, Mac, PowerBoo k, and Power Mac. As of May 2010 Apple had a gain of 1.8% at $222.12 billion (Nosowitz, 2010). While Apple has produced some products that have experienced the same success as the iPod, for example Apple TV, the authors believed that the new projector laptop will be among Apple’s more popular products. SWOT Analysis The primary strength of APPLE is its strong presence in the market. It could be realized from the fact that it is the world’s number one brand in Asia, US and Europe. It has outperformed technology giants like Intel, IBS and Microsoft in many segments. Its strong presence in the market has helped it to aggressively acquire market share compared to many other companies that only have strong presence in their local markets. The company has the largest market share in MB and motherboard segments selling approximately 22 million pieces in FY09. APPLE is one of the rear technology companies that had made operating profits even though global economy was undergoin g a recession (Apple Annual Report, 2010). Another Strength of APPLE is its advanced and excellent Research & Development capability, efficient and effective supply chain, and mass production at a competitive production cost. These competitive strategies of APPLE have helped it to become a market leader in many products. In 2009, the company came up with first of its kind notebook and motherboard that was compatible with USB 3.0 securing a leading position in the segment (Apple Announcements, 2011). This was a shear display of Research initiatives of the company. With the use of technologies like e-commerce, the company had created an efficient supply chain which helps it with seamless flow of information and products among resources. Mass production done by APPLE helps it achieve economies of scale thereby increasing operating profits of the company. The primary weakness of the company is that it is investing a lot of amount in restructure activities involving spin-off of certain s ubsidiaries